Lighting a cigar is not like lighting the tip of a cigarette or the wick of a candle--it takes longer.
You'll want to rotate the cigar so all parts of its tip are equally heated. Be patient, and keep at it until there's a glowing ring all the way around the cigar's tip. Once the cigar is lit, gently blow on the embers to create a smooth, completely rounded ash.
Then, raise the unlit end of the cigar to your mouth and take the first puff. The question is, which way to puff? Many aficionados blow the first puff out through the cigar in order to avoid unsavory flavors such as sulfur from matches or gasses from lighters
Cigar Etiquette - To Relight or Not to Relight: If you forget to puff, any cigar will go out. Relighting a warm cigar will be easier and faster than when it was new. Resist the temptation to put your half-smoke cigar away for another day. It just won't taste the same (read, as good).
Sometimes cigars are badly rolled and may have to be relit repeatedly. If this is a fine cigar, you should bring it back to the tobacconist.
Cigar Lighting Devices: Remember that the more odor your lighting implement has the more it will affect the taste of your cigar. However, some of the classic lighting methods leave much to be desired in the way of convenience, so we are keeping it basic.
Matches: If you use a match, wait until the sulphur burns off before using it. If you can get fancy long cedar matches, all the better.
Cigar Lighters: The choice for cigar enthusiasts. Cigar lighters are the easiest way to get an even light. What makes a lighter a cigar lighter? A cigar lighter uses odorless gas, and often fatter flame, or even two adjacent flame sources, and adjustable flame heights.
We carry a fine selection of quality Calibri lighters that produce wind-resistant flames suitable for use at any elevation; models available with cutter assemblies as well.